More than a Social Media Challenge

It happens more often than we think. When adults resort to squabbling and blaming, it is usually the younger generation that rises above and sets an example for us all.

With the recent mass shooting tragedies, as a country, there seems to be more venom and division than kindness and unity. This morning, I heard a story about an El Paso boy who has implemented an impactful social media challenge. Based on positivity and action, 11-year-old Ruben Martinez rolled out the #elpasoCHALLENGE to remember the 22 people who were killed in his hometown this past weekend.

I think the #elpasoCHALLENGE is a great idea.

The movement is simple but beautiful. Ruben is challenging El Paso residents to complete 22 good deeds, one for each person who perished in the senseless tragedy. The acts can be big or small, random or methodical. Meant at first just for El Paso, the #elpasoCHALLENGE has now spread across the country.

Ruben’s written plan.

Although nothing will reverse what happened, I find this challenge practical, do-able, and helpful. At first, it seems pretty ambitious––completing 22 acts takes time and planning. But when you can fully embrace that each act is to be done for someone who perished¬¬––whether it be 15-year-old Javier Rodriguez or 86-year-old Angie Englisbee or any of the 20 other victims––the task becomes much more inspiring than daunting.

Great work, Ruben!

There is no stipulation that says the challenge has to be done alone. I think completing it with family is ideal. Coming to grips with the hate that exists in this country while at the same time fostering the love and kindness that is needed to overcome it is the best family lesson there is. With the underlining focus that each deed is done for a specific person, I think the #elpasoCHALLENGE can be very powerful for loved ones to complete together over the course of a month.

Thank you for challenging us, Ruben. Don’t Blink.

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